Social Shopping

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Written by Victoria Louise Crump-Haill – Digital Strategist / Account Director

61% of people research Christmas presents through social media.
A survey carried out by Mashable through various social media channels shows online shopping now beats shopping in store, with 72% of participants looking to Facebook to research their gift ideas this year!

This latest infographic by Lab24 illustrates the power of online shopping this Christmas, predicting that 66% of people will be shopping online this year and 38% had already started their Christmas shopping by Black Friday.

Have you been checking Facebook or Twitter for present ideas this year?


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